Social Media Growth & Content Strategy
Sector: Tourism & Attractions
Location: Keswick, Cumbria
One of Keswick’s longest-running attractions, The Puzzling Place, needed a modernised online presence, consistent content, and a strategy to drive both engagement and visitor footfall.
Deliverables
1. Content Creation & Trend-Led Reels
Monthly shoots capturing illusions, live visitor reactions, and visual storytelling.
2. Social Strategy & Analytics
Insights-driven content planning.
3. Graphic Design & Static Content
On-brand posts, guides, promotions, and seasonal graphics.
4. Brand Voice & Caption Copywriting
Humorous, approachable, and engaging captions with clear CTAs.
5. Visitor Engagement & UGC Strategy
QR code campaigns, hashtag strategy (#ThePuzzlingPlaceKeswick), and encouraging user-generated content.
Real Results
288.7% Increase
in Facebook Views
15,900% Increase
in Content Interactions
100% Increase
in Instagram Views
&
40+ New Followers from a single post!
Brimstone’s Approach
Combine trend-led content, consistent posting, and audience engagement to elevate brand personality while driving measurable results.